Ok so you have a website, you have optimized it and now you are all set to market it or promote it. As discussed earlier, to build traffic to your website you need lots and lots of efforts.
Once you have optimized your website and submitted to various search engines and directories related to your website content, you need to let people know personally that you have arrived.
Once you have people coming to your website, you must make sure to keep in regular touch with them by sending them useful information through newsletters. There are various companies that help in sending emails to willing people (no spam) with interest in the things or services you might be providing. One such company icontact.com has developed iContact Email Marketing Software. They say,
iContact is an email marketing and blogging tool that makes it amazingly easy for businesses to create, publish, and track email newsletters, blogs, RSS feeds, surveys, and autoresponders all from the same web application. It is the only email marketing service that combines bloggins, RSS feeds, surveys, and autoresponders–and it starts at just $9.95 per month.
iContact is extremely easy to use and has over 400 professionally-designed templates. You can easily track the opens and clickthroughs on your emails, add a sign-up form to your web site, and manage your subcribers.
Trust me, this is more than just another blogging tool, with iContact, you get not only blogging, but e-mail marketing, integrated surveys, online signup for your e-mail newsletter and more. Now you can finally track all of your online communication in one web application.
It seems like internet marketing is all the rage lately and if you are hoping to jump on that bandwagon, then be sure to check out iContact. You can track when people open and clickthrough your e-mails, plus you can integrate a sign-up form to your website so that people can sign up for your highly popular newsletter. It might seem somewhat easy to manage your subscribers, but the reality is that you are going to need a tool such as this.